
GuideRx
Enhancing Empathy In Health Emergencies

The System
Empathy and urgency collide during health emergencies like heart attack and stroke.
GuideRx is a patent-pending system that minimizes the time between
symptom onset and calling 911
by promoting rapid decision-making in any place, time, and situation.
Grounded in human-centered design, GuideRx leverages real behaviors to ensure the system is
always available and always ready.
GuideRx is a cost-effective, scientifically informed system that seamlessly integrates into existing prescription workflows.
Core Team

George Usmanov, Ph.D.
Inventor
George is an expert in behavioral responses to illness and is a Research Fellow at Harvard Medical School and Brigham and Women’s Hospital.

Asheem Linaval
Product Engineer
Asheem is an expert in industrial design, previously a hardware engineer at Waymo and Uber's Advanced Technologies Group.

Serg Usmanov, Ph.D.
Device Expert
Serg has 40+ years of experience in developing and bringing to market medical devices and is the inventor of 15 international patents.



We are fortunate to have a diverse team of advisors in the healthcare, legal, and design sectors helping to develop GuideRx.
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